Marketing Specialist

Zirtual
Remote Canada Full-time 🌐 English
ZI
Salary: $18k - $46k/year
Experience: Mid-level
Added to JobCollate: April 20, 2026

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This role is for a Marketing Specialist at Zirtual, a remote-first company, focusing on managing and executing marketing initiatives for clients. Key requirements include strong attention to detail, creativity, marketing best practices knowledge, and the ability to manage multiple priorities, offering an interesting opportunity to work independently with client support.

Job Description

Zirtual is a work-life balanced company that offers clients experienced, educated remote assistants for their personal and professional needs. Our Marketing Specialists strive to meet and exceed client needs and expectations.The Marketing Specialist is a vital member of Zirtual. The Marketing Specialist is the main point of contact with clients and will work independently with them. The Marketing Specialist will receive support from their assigned Account Supervisor, who will assist with the client relationship, plan modifications, questions, and provide feedback on quality, strategy, and more.As a Marketing Specialist, you will play a critical role in managing and executing marketing initiatives for a variety of clients. You will serve as a key point of contact for assigned clients, ensuring campaigns are delivered effectively, content is engaging, and marketing efforts align with business goals. You will work independently while receiving support and guidance from your Account Supervisor.Assistants are expected to be available for clients during business hours as agreed upon with each client but around-the-clock availability is not expected. Virtual Assistants send weekly usage reports, respond to all communication within a two-hour response window, maintain detailed and up-to-date client profiles, and follow Zirtual's best practices for success.This role requires strong attention to detail, creativity, knowledge of marketing best practices, and the ability to manage multiple priorities in a fast-paced environment.Typical Duties and Responsibilities (May vary depending on client needs)Marketing Strategy & Campaign ManagementDevelop and execute marketing strategies aligned with client goalsPlan, launch, and manage digital marketing campaignsMonitor performance and optimize campaigns for better resultsCoordinate marketing initiatives across multiple channelsContent Creation & ManagementCreate and schedule content for social media, blogs, and email campaignsEnsure brand voice and messaging consistencyCollaborate with clients to develop content ideas and strategiesSocial Media & Digital MarketingManage social media platforms and engagementStay up to date on trends and best practicesAssist with paid advertising campaigns (Meta, Google Ads, LinkedIn)Analytics & ReportingTrack and analyze key performance metricsPrepare regular reports on campaign performanceProvide insights and recommendations for improvementClient Communication & SupportServe as the primary contact for marketing-related tasksCommunicate professionally with clients regarding campaigns and strategyHelp clients understand performance data and opportunitiesAdministrative & Organizational TasksMaintain organized marketing assets and calendarsAccurately track time and workload as requiredRequirementsSkills & AttributesStrong knowledge of marketing principles and digital strategiesExcellent communication and creative thinking skillsStrong attention to detail and organizationAbility to manage multiple clients and deadlinesAbility to work independently in a remote environmentPreferredBilingual (English/Spanish)Experience working with multiple clients or industriesQualificationsAssociate’s or Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)Minimum 2–4+ years of marketing experienceExperience with digital campaigns, content creation, and analyticsTechnical SkillsMarketing tools (e.g., HubSpot, Mailchimp, Hootsuite, or similar)Social media platforms and ad managers (Meta, Google Ads, LinkedIn)Microsoft Office and/or Google WorkspaceFamiliarity with analytics tools (e.g., Google Analytics)Work RequirementsReliable high-speed internet, computer, and phoneAbility to maintain confidentiality and data security standardsAvailable during business hours PST or EST Monday–Friday, unless otherwise agreed in writing with each clientCompensationYou will be compensated as an independent contractor. VA's are paid a set amount of their client's monthly plans with monthly pay averaging $1500-$3800 per month depending on the client mix.Originally posted on Himalayas

Full Description

Zirtual is a work-life balanced company that offers clients experienced, educated remote assistants for their personal and professional needs. Our Marketing Specialists strive to meet and exceed client needs and expectations.The Marketing Specialist is a vital member of Zirtual. The Marketing Specialist is the main point of contact with clients and will work independently with them. The Marketing Specialist will receive support from their assigned Account Supervisor, who will assist with the client relationship, plan modifications, questions, and provide feedback on quality, strategy, and more.As a Marketing Specialist, you will play a critical role in managing and executing marketing initiatives for a variety of clients. You will serve as a key point of contact for assigned clients, ensuring campaigns are delivered effectively, content is engaging, and marketing efforts align with business goals. You will work independently while receiving support and guidance from your Account Supervisor.Assistants are expected to be available for clients during business hours as agreed upon with each client but around-the-clock availability is not expected. Virtual Assistants send weekly usage reports, respond to all communication within a two-hour response window, maintain detailed and up-to-date client profiles, and follow Zirtual's best practices for success.This role requires strong attention to detail, creativity, knowledge of marketing best practices, and the ability to manage multiple priorities in a fast-paced environment.Typical Duties and Responsibilities (May vary depending on client needs)Marketing Strategy & Campaign ManagementDevelop and execute marketing strategies aligned with client goalsPlan, launch, and manage digital marketing campaignsMonitor performance and optimize campaigns for better resultsCoordinate marketing initiatives across multiple channelsContent Creation & ManagementCreate and schedule content for social media, blogs, and email campaignsEnsure brand voice and messaging consistencyCollaborate with clients to develop content ideas and strategiesSocial Media & Digital MarketingManage social media platforms and engagementStay up to date on trends and best practicesAssist with paid advertising campaigns (Meta, Google Ads, LinkedIn)Analytics & ReportingTrack and analyze key performance metricsPrepare regular reports on campaign performanceProvide insights and recommendations for improvementClient Communication & SupportServe as the primary contact for marketing-related tasksCommunicate professionally with clients regarding campaigns and strategyHelp clients understand performance data and opportunitiesAdministrative & Organizational TasksMaintain organized marketing assets and calendarsAccurately track time and workload as requiredRequirementsSkills & AttributesStrong knowledge of marketing principles and digital strategiesExcellent communication and creative thinking skillsStrong attention to detail and organizationAbility to manage multiple clients and deadlinesAbility to work independently in a remote environmentPreferredBilingual (English/Spanish)Experience working with multiple clients or industriesQualificationsAssociate’s or Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)Minimum 2–4+ years of marketing experienceExperience with digital campaigns, content creation, and analyticsTechnical SkillsMarketing tools (e.g., HubSpot, Mailchimp, Hootsuite, or similar)Social media platforms and ad managers (Meta, Google Ads, LinkedIn)Microsoft Office and/or Google WorkspaceFamiliarity with analytics tools (e.g., Google Analytics)Work RequirementsReliable high-speed internet, computer, and phoneAbility to maintain confidentiality and data security standardsAvailable during business hours PST or EST Monday–Friday, unless otherwise agreed in writing with each clientCompensationYou will be compensated as an independent contractor. VA's are paid a set amount of their client's monthly plans with monthly pay averaging $1500-$3800 per month depending on the client mix.Originally posted on Himalayas

Required Skills

Marketing-Specialist Digital-Marketing Remote-Marketing Marketing-Strategy Content-Marketing