Freelance Marketing & GTM Consultants
Source: Himalayas
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The Channel Company is seeking experienced freelance consultants to join a remote bench for project-based B2B tech marketing and GTM strategy delivery. This role is ideal for practitioners with 5+ years of experience who can efficiently produce high-quality, client-ready outputs within established frameworks.
Job Description
About The Channel CompanyThe Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise, we help technology vendors, solution providers, and IT leaders drive meaningful business outcomes through marketing, events, and consulting services.About the OpportunityWe are building a remote freelance bench to support consulting delivery across our Agency team. This is a project-based opportunity for experienced practitioners who can be brought in as work scales, based on client demand and project needs. This is not a strategy only role. You will be working within established frameworks and templates and will not be building the approach from scratch. We are looking for individuals who can step in quickly, take direction, and produce high quality, client ready outputs without heavy oversight.Areas of FocusThis work spans several core areas. You may align strongly to one or more:Alliance Marketing Consultant: partner program development, ecosystem alignment, joint value creationPartner GTM Strategist: go to market motion design, partner activation, route to market planningB2B Tech Marketing Consultant: messaging, campaign development, and activation planning within tech environmentsConsulting / Enablement Specialist: workshop support, content development, and translating strategy into actionable outputsWhat You’ll Be DoingSupporting pre and post workshop execution (inputs, synthesis, outputs)Conducting market and ecosystem research, persona development, and GTM motion mappingBuilding foundational GTM artifacts (messaging frameworks, activation plans)Developing slides and supporting campaign and activation handoffsWhat We’re Looking For5+ years of experience in alliance marketing, partner GTM, B2B tech marketing, or consulting/enablementFamiliarity with technology partner ecosystems (cloud, infrastructure, SaaS)Proven ability to turn ambiguous inputs into structured, client ready deliverablesStrong executor mindset with a focus on producing deliverables, not facilitating strategyStrong attention to detail and ability to operate within defined processesAbility to work independently and deliver against tight timelinesPrior freelance or contract experience preferredWhat Success Looks LikeDelivers polished, client ready outputs with minimal revisionRamps quickly and meets deadlines consistentlyProactively identifies gaps and drives work forwardIntegrates effectively into existing workflows and delivery modelsWhat This Role Is and Isn’tThis is a fit if you:Prefer hands on execution over high level strategyCan plug into an existing process and deliver quicklyAre comfortable working independently with clear directionThis is likely not a fit if you:Focus primarily on strategy without executing deliverablesRequire significant ramp time or ongoing directionPrefer to define the approach rather than execute within oneInterested in Joining the Freelance Bench?Submit an application and answer a few screening questions so we can better understand where you’re strongest. We’ll be in touch if there’s alignment and a potential fit for upcoming work.Originally posted on Himalayas
Full Description
About The Channel CompanyThe Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise, we help technology vendors, solution providers, and IT leaders drive meaningful business outcomes through marketing, events, and consulting services.About the OpportunityWe are building a remote freelance bench to support consulting delivery across our Agency team. This is a project-based opportunity for experienced practitioners who can be brought in as work scales, based on client demand and project needs. This is not a strategy only role. You will be working within established frameworks and templates and will not be building the approach from scratch. We are looking for individuals who can step in quickly, take direction, and produce high quality, client ready outputs without heavy oversight.Areas of FocusThis work spans several core areas. You may align strongly to one or more:Alliance Marketing Consultant: partner program development, ecosystem alignment, joint value creationPartner GTM Strategist: go to market motion design, partner activation, route to market planningB2B Tech Marketing Consultant: messaging, campaign development, and activation planning within tech environmentsConsulting / Enablement Specialist: workshop support, content development, and translating strategy into actionable outputsWhat You’ll Be DoingSupporting pre and post workshop execution (inputs, synthesis, outputs)Conducting market and ecosystem research, persona development, and GTM motion mappingBuilding foundational GTM artifacts (messaging frameworks, activation plans)Developing slides and supporting campaign and activation handoffsWhat We’re Looking For5+ years of experience in alliance marketing, partner GTM, B2B tech marketing, or consulting/enablementFamiliarity with technology partner ecosystems (cloud, infrastructure, SaaS)Proven ability to turn ambiguous inputs into structured, client ready deliverablesStrong executor mindset with a focus on producing deliverables, not facilitating strategyStrong attention to detail and ability to operate within defined processesAbility to work independently and deliver against tight timelinesPrior freelance or contract experience preferredWhat Success Looks LikeDelivers polished, client ready outputs with minimal revisionRamps quickly and meets deadlines consistentlyProactively identifies gaps and drives work forwardIntegrates effectively into existing workflows and delivery modelsWhat This Role Is and Isn’tThis is a fit if you:Prefer hands on execution over high level strategyCan plug into an existing process and deliver quicklyAre comfortable working independently with clear directionThis is likely not a fit if you:Focus primarily on strategy without executing deliverablesRequire significant ramp time or ongoing directionPrefer to define the approach rather than execute within oneInterested in Joining the Freelance Bench?Submit an application and answer a few screening questions so we can better understand where you’re strongest. We’ll be in touch if there’s alignment and a potential fit for upcoming work.Originally posted on Himalayas